Newspaper advertising has been around longer than any other form of advertising we see today and is still the first kind of advertising that businesses think about doing. These ads can do a lot more than advertising one item or one sale–each. One can work really hard to bring in customers and then bring them back again and again.
Newspaper advertising is an excellent way to reach a large number of people. Moreover, you can target your ads to the appropriate markets by requesting that your ads run in the section(s) that most closely relate to your target audience.