Radio has always been a medium that definitely brings out the results. The biggest reason is that people listen to the radio while traveling, cooking or doing anything. Radio Advertising has proven to be an effective and efficient medium both in terms of cost and reach.
Why Advertise on Radio?
Advertisers prefer radio as it reaches the right people and at the right time. With the frequent airing of a radio commercial and listeners tuning in for hours at a time, it is possible to build a strong presence on the radio. Promotions and offers work well because radio drives response. In fact, many listeners are also online, and radio can be a great way to get people to go to your website.
Some of the renowned radio stations are Radio Mirchi, Red FM, Radio Fever. There are around 80 radio stations in India located in cities like Bangalore, Delhi, Chennai, Kolkata, Mumbai and many more.
Advantages of Radio Advertising
One major advantage of Radio Advertising is targeting local listeners. For instance, if a brand wants to advertise in a single city they can reach out to a lot of people at one go. Also, the advertisements can be played 3-4 times and then it helps the consumers to form an opinion about what to do.
Moreover, brands can record funny or catchy jingles to attracts listeners. Even the cost per reach is really low in Radio Advertising. One of the best aspects of Radio Advertising is immediacy. As soon as the message of the advertisement is on the radio it reaches millions of people. It is the only mobile medium. You can play a radio in the car, at work and almost everywhere. Being cost-effective Radio Advertising is preferred by local, small or big advertisers.
How we do it?
CASHurDRIVE has a tie-up with the best radio stations and we believe in providing the best cost as well. Grow your brand with us. So, get your brand on Radio with CASHurDRIVE, Now!
Get started today!
If you’re ready for Radio advertising for your business, contact us online or call us today at 093154 00700 to speak with a strategist.